Friday, November 16, 2018

Art evokes the mystery

WHO WE ARE

For over 25 years, the publishing division of UMS Group has catered to a discerning audience across the society with several acclaimed and widely read periodicals, making it Oman’s premier media and publishing house. These titles draw their strength from an independent and responsible editorial; best in the class design and production values; stunning photography; and a loyal reader base. Today, in addition to the print portfolio, UMS has established itself as the ultimate authority in the digital space.

ABOUT UMS ONLINE MEDIA

With seven dynamic web portals and 20 social media channels, our digital offerings continue the legacy of being the go-to destination for everything, from niche business news and analyses to what’s hot in the world of fashion. Our platforms help brands connect with their digital audiences by creating and publishing content that is topical, engaging and executed in a way that has never been done before.

OUR DIGITAL AUDIENCE

Business Audience

0.09
Million
0.12
Million

Lifestyle Audience

0.05
Million
0.07
Million

AUDIENCE BREAKDOWN


BUSINESS

Median Age: 45

72%
MALE

28%
FEMALE

LIFESTYLE

Median Age: 36

73%
BETWEEN AGES: 23-37

28%
BETWEEN AGES: 38-58

WHAT WE OFFER

WEBSITE BANNERS

Web banners are among the most efficient promotional strategies

SPECIAL EXECUTIONS

Extend your brand assets to the right audiences and create branded content

CUSTOM CONTENT

We conceptualise, create and distribute insightful brand content

VIDEO CONTENT

Increase Engagement through High Impact Video Advertising

DIRECT E-MAILERS & NEWSLETTER

Reach the right inboxes with our database!

SOCIAL MEDIA PARTNERSHIPS

Consumers today are more empowered. Give your audience exactly what they are looking for.

SITE TAKEOVER

A display ad implementation involving creatives from your brand

MICROSITE

The best things often come in small packages. Flexible and focused.

WEBSITE BANNERS

Web banners are among the most efficient promotional strategies when it comes to Internet marketing. Grow your brand awareness, build your user base, and re-target your audience on platforms that are best suited for your campaign.

SOCIAL MEDIA PARTNERSHIPS

Consumers today are more empowered. Give your audience exactly what they are looking for at the precise point that they need it and build trust, reputation, and authority in your niche. We offer to put branded communication of your brand on our page, to ensure you receive optimum coverage and exposure with our set of followers.

CUSTOM CONTENT

Our custom publishing team collaborates with advertisers to create custom videos and content/articles and manages the entire process – from concept to production.

We conceptualise, create and distribute insightful brand content and experiences that shape opinions. Ensuring that the audience is always engaged with fresh, trusted, relevant and actionable stories. National and global brands rely on us to deliver powerful, expertly crafted content that expands their messages and connects them with a desirable audience of prospective customers. The content will be promoted across all channels of the portal you wish to partner with – hosted on website, newsletter and social media channels.

How We Can Help You

  • Generate Leads
  • Thought Leadership
  • Brand Awareness
  • Higher Engagement
  • Showcase Brand Values
  • Video Content Solutions

VIDEO CONTENT

Increase Engagement through High Impact Video Advertising. Video advertising can be one of the most exciting and dynamic methods of showcasing yourself to an entire demographic or audience. Use our platforms to highlight your brand and achieve success that no other static advertisement can grasp.

DIRECT E-MAILERS & NEWSLETTER

Reach the right inboxes with our database! Developed and constantly updated over our years in the publishing business, we have a database which is 50,000 strong. We have the ability to segment audience through our various filters in order to reach consumers in targeted and engaging ways. We can help you reach your target audience according to factors including (but not limited to) age, gender, and profession.

Our database is updated constantly based on soft bounce and hard bounce and new, carefully researched database information is added on a daily basis.

DESIGNATION

C-Suite 
Owners/Chairmen 
Senior Management 
Government Services 
Others

INDUSTRY BREAKDOWN

Automotive, Banking, ICT & Telecom 
Manufacturing, Construction, Real Estate & Logistics 
Oil & Gas, Energy and Utilities 
Retail & Consumer Services

Hospitality, Healthcare & Education 
Government Institutions 
Others

70%
Male
30%
Female
55%
Omani
45%
Expat

SPECIAL EXECUTIONS

Extend your brand assets to the right audiences and create branded content customised to each digital platform across UMS’ network.

SITE TAKEOVER

A display ad implementation involving creatives from your brand appearing in all available units on the homepage. A homepage takeover allows undeniable brand visibility, giving you 100% of the marketing space and providing a cohesive canvas for your message.

MICROSITE

The best things often come in small packages. Flexible and focused, a microsite has the power to highlight your product, launch a promotion, or augment your marketing campaign in a way that a full website or more traditional e-marketing cannot.

Contact our advertising team to know more.

Avi Titus | M: 92 801 208 | avi@umsoman.com